Osman Yousefzada

Being Somewhere Else

Published on the occasion of the first solo exhibition by Birmingham-born fashion designer Osman Yousefzada (Ikon Gallery, 6 June – 29 June 2018).

A leading light of London Fashion Week, Osman works at the intersection of art and fashion, combining his multi-disciplinary design practice with a strong sense of social commentary.

His style combines haute couture techniques and fabrics with a clear perception of modernity. Osman’s work has developed from a place where he considered himself to be ‘a product of multicultural England’ and is shaped by a clear awareness of political contexts.

The installations in the book and exhibition feature imported garments made by low-wage workers for ‘fast fashion’ in the West. A tent-like structure covered in delicate hand-sewn embroidery, is adjacent to an evocation of an ‘immigrant’s bedroom’ – inspired by his Afghan/Pakistani family’s experiences – full of furniture and decoration signifying cultural displacement.

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